A woman does not rise by trying harder. She rises by putting on clothes and shoes. The C words are the garments — perfect traits that become virtues, and then become the attributes of an organization. The E words are the shoes — the character of the business, how it actually walks. The O words are the office she steps into and the resource she increases. Dressed this way, she does not stay a novice: she simply puts her business in its proper form, and a proper form profits, and then prospers.
Layer One
Adventure CEO
The Novice · She makes a thing profitable
Layer Two
Architect CEO
The Builder · She builds the house that holds it
Layer Three
Sovereign CEO
The Queen · She reigns over what has been built
C
The Attribute · WHO she is
The C Words — Traits that become Virtues
These are the perfect traits — adjectives first, virtues once they are lived. Worn daily, they become the attributes of an organization: a business that is trusted because the woman behind it is.
Adventure CEO
Content
adjective · attribute of God
At rest and still reaching — the paradox: inside content lies a holy discontent that keeps her growing.
01In a state of peaceful happiness with what is
02Satisfied, yet not finished
03Willing to accept the present without abandoning the pursuit
04At ease, untroubled by what has not arrived yet
05Contented — needing nothing in order to begin
06Also: that which is held inside a thing — its contents
07Filled, and therefore able to give
08Quietly pleased rather than loudly craving
09Restful in the middle of ambition
10Carrying a divine discontent — ever pursuing, ever growing
These are the verbs. The character of a thing is what it does repeatedly. A business has no character until it establishes, extends, and expands on purpose — this is the shoe that walks the law.
Adventure CEO
Enjoy
verb · the doing of it
To take pleasure in the thing while it is still being built.
01To take delight or pleasure in something
02To have the use and benefit of a thing
03To possess something good and know that you do
04To savour rather than to rush
05To find the work itself agreeable
06To relish what is in your hands today
07To appreciate on purpose
08To take joy in the pursuit, not only the prize
09To experience with gladness
10To be given the use of — to have the enjoyment of
delight insavourrelishlikeloveappreciaterevel intake pleasurecherishhave fun
These are the nouns — the office she holds and the resource she increases. When the trait and the character are in place, the form is proper, and a proper form profits and then prospers.
Adventure CEO
Outlook
noun · the office and the resource
The view she is standing in — no outlook, no prospect.
01A person's point of view or general attitude
02The prospect for the future — what is likely to come
03A view from a place; what can be seen from where she stands
Adventure dresses her to be profitable. Architect dresses her to be profitable and sovereign. Sovereign dresses her to prosper. Same law, better clothes.