30
Day 1Day 2Day 3Day 4Day 5Day 6Day 7Day 8Day 9Day 10Day 11Day 12Day 13Day 14Day 15Day 16Day 17Day 18Day 19Day 20Day 21Day 22Day 23Day 24Day 25Day 26Day 27Day 28Day 29Day 3011
Intellect · Days 11–20Day 11

The Wardrobe · Traits, Character, Perfection

Donning the Law of the Day

Opal · the jewel she gains

A woman does not rise by trying harder. She rises by putting on clothes and shoes. The C words are the garments — perfect traits that become virtues, and then become the attributes of an organization. The E words are the shoes — the character of the business, how it actually walks. The O words are the office she steps into and the resource she increases. Dressed this way, she does not stay a novice: she simply puts her business in its proper form, and a proper form profits, and then prospers.

Layer One

Adventure CEO

The Novice · She makes a thing profitable

Layer Two

Architect CEO

The Art Of · She makes it profitable and sovereign

Layer Three

Sovereign CEO

The Crown · She makes it prosperous

C

The Attribute · WHO she is

The C Words — Traits that become Virtues

These are the perfect traits — adjectives first, virtues once they are lived. Worn daily, they become the attributes of an organization: a business that is trusted because the woman behind it is.

Adventure CEO

Cute

adjective · attribute of God

Charming enough to be carried. What is cute gets cared for while it is still small.

  1. 01Attractive in a delightful, disarming way
  2. 02Pleasing because it is small and new
  3. 03Charming without effort or argument
  4. 04Endearing to look upon
  5. 05Clever and quick in a way that pleases
  6. 06Winsome — winning affection rather than demanding it
  7. 07Appealing at first sight, before explanation
  8. 08Sweet in manner, easy to welcome
  9. 09Delightfully distinctive rather than merely correct
  10. 10Lovable in its unfinished state
sweetprettycharminglovelydarlingappealingwinsomeadorabledeardelightful
Study Cute
Architect CEO

Classic

adjective · attribute of God

Proven by time. She no longer needs to be new to be wanted.

  1. 01Of the highest quality, judged so over time
  2. 02Serving as a standard others are measured by
  3. 03Timeless rather than fashionable
  4. 04Simple in form because nothing needless remains
  5. 05Traditional in the best sense — trusted
  6. 06Enduring, still valued long after its season
  7. 07Typical of the finest example of its kind
  8. 08Elegant without ornament
  9. 09Established, no longer requiring defense
  10. 10Worthy of being studied and copied
timelessprovenlastingstandardrefinedeleganttrustedtraditionalmodelenduring
Study Classic
Sovereign CEO

Consummate

adjective · attribute of God

Complete. Finished. Nothing missing and nothing forced.

  1. 01Complete in every respect
  2. 02Perfect of its kind, wanting nothing
  3. 03Supremely skilled through long practice
  4. 04Fully accomplished, having finished the work
  5. 05Mastered — the skill has become nature
  6. 06Total, admitting no partial measure
  7. 07Of the highest degree attainable
  8. 08Brought to completion rather than left promising
  9. 09Flawless in execution because it is habitual
  10. 10Whole, so that presentation costs no effort
completeperfectmasterlypolishedexpertfinishedtotalsupremeaccomplishedwhole
Study Consummate
E

The Character · HOW she works

The E Words — The Character of the Business

These are the verbs. The character of a thing is what it does repeatedly. A business has no character until it establishes, extends, and expands on purpose — this is the shoe that walks the law.

Adventure CEO

Endear

verb · the character of the thing

She draws people to her before she shows them anything.

  1. 01To cause to be loved or well liked
  2. 02To make dear to another
  3. 03To win affection by manner rather than proof
  4. 04To draw a person near of their own will
  5. 05To make oneself welcome
  6. 06To create warmth that opens a door
  7. 07To attach another's heart to a thing
  8. 08To gain goodwill before asking anything
  9. 09To make a stranger feel already known
  10. 10To become precious to those you serve
charmwin overdrawattractwarmpleasebefrienddelightattachwoo
Study Endear
Architect CEO

Exhibit

verb · the character of the thing

Having drawn them near, she now sets the thing plainly in the light.

  1. 01To put on public display
  2. 02To show openly and deliberately
  3. 03To present evidence of what is true
  4. 04To manifest a quality so it can be seen
  5. 05To place a work where it can be examined
  6. 06To demonstrate ability by showing the work
  7. 07To offer for viewing rather than for defense
  8. 08To reveal what was previously kept private
  9. 09To stage a thing in its best true light
  10. 10To display so that value can be judged
showdisplaypresentrevealdemonstrateunveilstageoffermanifestput out
Study Exhibit
Sovereign CEO

Epitomize

verb · the character of the thing

She no longer shows the thing — she is the picture of it.

  1. 01To be a perfect example of something
  2. 02To embody the essence of a quality
  3. 03To represent a whole in one figure
  4. 04To sum up a thing by being it
  5. 05To personify an ideal in visible form
  6. 06To condense many virtues into one presence
  7. 07To stand as the type others point to
  8. 08To illustrate by existence rather than argument
  9. 09To become the definition of a standard
  10. 10To carry a movement in one's own person
embodypersonifyrepresentsum uptypifyillustratestand forcapturedefinebe
Study Epitomize
O

The Perfection · WHAT she holds and increases

The O Words — The Perfection and the Office

These are the nouns — the office she holds and the resource she increases. When the trait and the character are in place, the form is proper, and a proper form profits and then prospers.

Adventure CEO

Originality

noun · the office and the resource

The raw resource: something in her that has never existed before.

  1. 01The quality of being new and not copied
  2. 02Freshness of thought or making
  3. 03The ability to create rather than imitate
  4. 04Distinctiveness — unlike anything already offered
  5. 05Inventiveness, the making of what was not there
  6. 06Independence of mind in design
  7. 07The mark that proves a thing came from you
  8. 08Creative power held before it is expressed
  9. 09Newness that gives a thing its worth
  10. 10The first form of a thing, from which copies come
newnessfreshnesscreativityinventionimaginationflairuniquenessvisionnoveltyspark
Study Originality
Architect CEO

Original

noun · the office and the resource

She is no longer only creative — she is the source from which copies come.

  1. 01The first form of a thing, from which others derive
  2. 02The authentic work, not a reproduction
  3. 03A person unlike anyone else of their kind
  4. 04The source document, pattern, or master
  5. 05One who sets a precedent rather than follows it
  6. 06A creation bearing the maker's own hand
  7. 07The genuine article, verifiable as first
  8. 08That which is imitated but never equalled
  9. 09A thing with its own identity, not borrowed
  10. 10The prototype from which an estate is built
firstmastersourceauthenticgenuineprototypepatternreal thingone-offtrue copy
Study Original
Sovereign CEO

Originals

noun, plural · the office and the resource

Many one-of-a-kind works, people, and houses — each with its own identity, all bearing her mark.

  1. 01Many authentic works, each first of its kind
  2. 02A collection of masters from which copies come
  3. 03People raised to be themselves, not imitations
  4. 04Distinct products each holding its own identity
  5. 05Houses and ventures that cannot be duplicated
  6. 06An estate of authentic assets rather than trends
  7. 07Patterns entrusted to others to carry forward
  8. 08Creations that outlive the maker's presence
  9. 09The proof of a creator: she makes originals, not copies
  10. 10Inheritance — what is signed, dated, and passed on
mastersfirstsauthenticsone-offsgenuine workspatternsprototypestreasuressignaturesestate
Study Originals

Adventure dresses her to be profitable. Architect dresses her to be profitable and sovereign. Sovereign dresses her to prosper. Same law, better clothes.

Proprietary planner system · Patent pending