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Intuitiveness · Days 21–30Day 28

The Wardrobe · Traits, Character, Perfection

Donning the Law of the Day

Carnelian · the jewel she gains

A woman does not rise by trying harder. She rises by putting on clothes and shoes. The C words are the garments — perfect traits that become virtues, and then become the attributes of an organization. The E words are the shoes — the character of the business, how it actually walks. The O words are the office she steps into and the resource she increases. Dressed this way, she does not stay a novice: she simply puts her business in its proper form, and a proper form profits, and then prospers.

Layer One

Adventure CEO

The Novice · She makes a thing profitable

Layer Two

Architect CEO

The Builder · She builds the house that holds it

Layer Three

Sovereign CEO

The Queen · She increases the estate

C

The Attribute · WHO she is

The C Words — Traits that become Virtues

These are the perfect traits — adjectives first, virtues once they are lived. Worn daily, they become the attributes of an organization: a business that is trusted because the woman behind it is.

Adventure CEO

Committed

adjective · attribute of God

Given over to an objective in advance of feeling — the first step of priority, and the cheapest one to skip.

  1. 01Bound by a decision already made, before the day argues with it
  2. 02From committere — to send together, to entrust a thing into keeping
  3. 03Committed to an objective, never to an object
  4. 04The word that outlasts the mood that produced it
  5. 05Pledged in a way another person could verify
  6. 06Willing to be held to it out loud
  7. 07The end of renegotiating the same choice each morning
  8. 08First place given, not merely felt
  9. 09A yes that has already paid for its no
  10. 10The beginning — not the mastery — of priority
devotedpledgeddedicatedboundloyalsetfaithfulsteadyall inresolved
Study Committed
Architect CEO

Convicted

adjective · attribute of God

Settled by evidence — she has been shown, and cannot unsee it. Conviction is what stands between commitment and conversion.

  1. 01Persuaded by proof rather than by enthusiasm
  2. 02From convincere — to conquer utterly, to overcome with evidence
  3. 03Held by what she knows, so the argument is finished
  4. 04The state in which embracing is finally honest
  5. 05Convinced of the worth of the thing and the cost of it
  6. 06What customers have when they buy without persuasion
  7. 07The middle step — skip it and the commitment was only a mood
  8. 08Willing to be inconvenienced by what she believes
  9. 09Certain in a way that survives a bad week
  10. 10Belief that has already been tested against something
convincedcertainsurepersuadedsettledfirmsolddecidedassuredgrounded
Study Convicted
Sovereign CEO

Converted

adjective · attribute of God

Turned around and made into something else — the mastery of priority, because she no longer has to hold the choice; the choice has become her.

  1. 01Changed in nature, not merely in intention
  2. 02From convertere — to turn about, to turn completely around
  3. 03More than committed, more than convicted: altered
  4. 04The stance has become a self, so it needs no defending
  5. 05What a resource becomes when it is turned into another form
  6. 06Turned toward the objective so fully that drift costs effort
  7. 07Able to see what she was committed to, because she has become it
  8. 08Conversion is the proof conviction was real
  9. 09No return path required — the old order is spent
  10. 10Priority settled at the level of identity
changedturnedtransformedremaderenewedalteredshiftedwon overreformedmade new
Study Converted
E

The Character · HOW she works

The E Words — The Character of the Business

These are the verbs. The character of a thing is what it does repeatedly. A business has no character until it establishes, extends, and expands on purpose — this is the shoe that walks the law.

Adventure CEO

Engage

verb · the doing of it

To come into contact and take hold — the gear meeting the gear. You engage long before you embrace.

  1. 01To occupy oneself with a thing in a way that costs time
  2. 02From engager — to put in pledge, to bind oneself
  3. 03To mesh, as gears mesh: contact that transfers power
  4. 04To enter the work rather than admire it
  5. 05To make first contact with a person, a market, a page
  6. 06To be engaged — promised, in motion, publicly under way
  7. 07To hold attention on one thing long enough for it to answer
  8. 08The step women skip on the way to embracing
  9. 09To join the matter, not to observe it
  10. 10To begin so that the objective can be tested
involveoccupytake partenterconnectcommitjoinattendwork attake hold
Study Engage
Architect CEO

Embrace

verb · the doing of it

To take a thing into her arms with the definitions in hand — permitted only after conviction, never before.

  1. 01To hold closely and willingly, with both arms
  2. 02From in- + bracchium — to take into the arms
  3. 03To accept a thing entirely, including its cost
  4. 04To embrace with the definitions: she knows exactly what she is holding
  5. 05The act of conviction, not the act of interest
  6. 06What a buyer does when she is convicted about a product
  7. 07To include rather than to tolerate
  8. 08To stop holding a thing at arm's length and take the weight
  9. 09To adopt a standard as her own
  10. 10To welcome what she has already engaged and proved
holdacceptwelcomeadopttake inclaspreceiveincludecherishown
Study Embrace
Sovereign CEO

Embody

verb · the doing of it

To put a thing into a body — hers. The objective stops being an idea and starts being visible in her hours.

  1. 01To give bodily form to something that had none
  2. 02From en- + body — to place within flesh
  3. 03To be the demonstration rather than the description
  4. 04To carry the standard in her calendar, her money and her rooms
  5. 05To make a principle findable in a person
  6. 06What embracing becomes when it is lived long enough
  7. 07To represent a thing so completely that explaining it is unnecessary
  8. 08To hold the aim in the way she walks, speaks and spends
  9. 09To turn conviction into flesh and habit
  10. 10The final execution of priority: she is the evidence
personifylive outrepresentshowcarryexpresstypifydemonstrateholdbecome
Study Embody
O

The Perfection · WHAT she holds and increases

The O Words — The Perfection and the Office

These are the nouns — the office she holds and the resource she increases. When the trait and the character are in place, the form is proper, and a proper form profits and then prospers.

Adventure CEO

Objective

noun · the office and the resource

The aim itself — the thing thrown out ahead of her that everything else is ordered toward.

  1. 01The end toward which effort is directed
  2. 02From objectum — that which is thrown before, placed in front
  3. 03The aim held in vision and in envisage at the same time
  4. 04What makes an ordinary hour countable
  5. 05The one thing a commitment is legitimately made to
  6. 06Clear enough that another woman could tell if it were met
  7. 07Not a wish; a stated end with a shape
  8. 08The target that decides what gets set down
  9. 09Held ahead of her, so it can pull rather than push
  10. 10The first possession of priority
aimgoaltargetpurposeendintentmarkpointplanoutcome
Study Objective
Architect CEO

Object

noun · the office and the resource

She is the object. Not other people — the objective is out ahead, and she is what is placed in front of it.

  1. 01The thing placed before — and in this law, she is it
  2. 02Herself offered to the aim: her hours, her body, her attention
  3. 03Not a person to be used; the instrument she willingly is
  4. 04The object of the work, distinct from the objective of the work
  5. 05What she puts on the table when a commitment becomes real
  6. 06The confusion this law cures — people are not her objects
  7. 07Substance, not sentiment: something that can be handled
  8. 08Her own life treated as a means to a stated end
  9. 09The reason the objective is reachable at all
  10. 10What conviction supplies that commitment cannot
thingitemfocussubjectbodyarticlematterpiecetargetmeans
Study Object
Sovereign CEO

Objectives

noun · the office and the resource

Plural — many firsts, rightly ordered. She can carry several aims at once because each one has an object she is willing to be.

  1. 01Several stated ends, ranked rather than competing
  2. 02Aims across the whole estate: house, business, family, body, mission
  3. 03Held in order, so that two firsts never collide
  4. 04Each with its own object — what she will personally put in
  5. 05Priority multiplied without being diluted
  6. 06The governing list she plans a quarter from
  7. 07What increase looks like when it is written down
  8. 08Ends clear enough to be handed to someone else
  9. 09Sequence, not scramble
  10. 10The perfected form of the single objective she began with
aimsgoalstargetspurposesendsintentionsmarksplansprioritiesoutcomes
Study Objectives

Adventure dresses her to be profitable. Architect dresses her to be profitable and sovereign. Sovereign dresses her to prosper. Same law, better clothes.

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