A woman does not rise by trying harder. She rises by putting on clothes and shoes. The C words are the garments — perfect traits that become virtues, and then become the attributes of an organization. The E words are the shoes — the character of the business, how it actually walks. The O words are the office she steps into and the resource she increases. Dressed this way, she does not stay a novice: she simply puts her business in its proper form, and a proper form profits, and then prospers.
Layer One
Adventure CEO
The Novice · She makes a thing profitable
Layer Two
Architect CEO
The Builder · She builds the house that holds it
Layer Three
Sovereign CEO
The Mastery · She reigns over the kingdom she built
C
The Attribute · WHO she is
The C Words — Traits that become Virtues
These are the perfect traits — adjectives first, virtues once they are lived. Worn daily, they become the attributes of an organization: a business that is trusted because the woman behind it is.
Adventure CEO
Courteous
adjective · attribute of God
Of the court — the manner that belongs to a royal house, spent on ordinary people.
01Polite and respectful in manner
02Showing good manners toward others as a habit
03Considerate in speech and conduct
04From cortois — having the manners of a court
05Gracious to those who cannot repay it
06Well mannered without being cold
07Attentive to the dignity of the person in front of her
These are the verbs. The character of a thing is what it does repeatedly. A business has no character until it establishes, extends, and expands on purpose — this is the shoe that walks the law.
Adventure CEO
Equal
verb · the doing of it
To meet a thing level — to match what she was given, measure for measure.
These are the nouns — the office she holds and the resource she increases. When the trait and the character are in place, the form is proper, and a proper form profits and then prospers.
Adventure CEO
Others
noun · the office and the resource
The resource of this day — not a market, not an audience. Others.
01People besides oneself
02The rest of a group, distinct from the one speaking
03Those with whom a woman must work
04The remainder — everyone not accounted for by you
Adventure dresses her to be profitable. Architect dresses her to be profitable and sovereign. Sovereign dresses her to prosper. Same law, better clothes.